Actionable digital marketing strategies, guides, and frameworks built specifically for Ethiopian businesses. No fluff — just data-backed tactics that drive real growth.
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Algorithms change. Trends shift. Here is what is actually working right now for businesses on Instagram, Facebook, TikTok, and Telegram in Ethiopia.
The complete 50-point checklist covering design, content, SEO, performance, security, and post-launch monitoring.
How to set up, target, and optimise Facebook ad campaigns for the Ethiopian market. Real budgets, real targeting, real results.
Everything you need to know about search engine optimisation to get your business found on Google in Ethiopia.
How to create content that attracts, engages, and converts your target audience. Strategy, formats, and distribution channels.
From zero to thriving: how to grow an engaged Instagram audience using Reels, Stories, carousels, and strategic hashtags.
Why email still delivers the highest ROI. How to build a list, write emails that convert, and set up automated sequences.
Logo, colours, voice, and positioning. How to create a cohesive brand identity that makes your business memorable.
How to claim, optimise, and maintain your Google Business Profile so customers find you in local search and Maps.
Realistic budget frameworks for Ethiopian businesses. How much to spend on ads, content, and tools based on your goals.
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