Services | Ravini Digital — Paid Ads, Web Design & SEO in Addis Ababa
Our Services

Three Ways We Drive Revenue

Every service is engineered for measurable ROI. We combine data-driven strategy with creative execution to grow Ethiopian businesses profitably and predictably.

Service 01

Social Media & Paid Ads

Targeted Facebook and Instagram ad campaigns that convert scrollers into paying customers. We handle everything from audience research and creative production to daily monitoring and weekly optimisation.

Unlike boosting posts (which wastes money), we use Meta Ads Manager for precise targeting, A/B testing, and performance tracking. Every birr of your ad spend is tracked and optimised for maximum impact.

Audience research & targeting strategy
Ad creative design & copywriting
A/B testing & weekly optimisation
Monthly performance reporting
Social media content calendar & posting
Get Ad Strategy
Service 02

Website Design & Development

Fast, mobile-first websites that look stunning and convert visitors into customers. Every site is custom-built — not template-based — with performance, SEO, and conversion in mind from day one.

Your website is your digital storefront. If it loads slowly, looks outdated, or does not work on mobile, you are losing customers every day. We build sites that load in under 2 seconds and are designed to generate enquiries.

Custom responsive design (mobile-first)
Lightning-fast load speeds
SEO-optimised from the ground up
Contact forms & WhatsApp integration
Hosting setup & 30-day post-launch support
Get Website Quote
Service 03

Content Creation & SEO

SEO-optimised blog posts, social media content, and copy that ranks on Google and builds trust with your audience. Content is how you attract customers who are actively searching for what you offer.

Most Ethiopian businesses have zero content strategy. That is your advantage. While competitors rely solely on ads, we build you an organic traffic engine that works 24/7 without ongoing ad spend.

Keyword research & content strategy
SEO blog articles (long-form)
Social media captions & templates
Brand voice & messaging guidelines
Google Business Profile optimisation
Get Content Plan
What You Get

Every Deliverable, Transparent

No hidden items. Here is exactly what we produce for our clients.

Ad Campaigns
Landing Pages
Blog Articles
Social Posts
Analytics Reports
Full Websites
Copywriting
Email Templates
Pricing

Transparent Pricing. No Surprises.

Packages built for Ethiopian business realities. Start small, scale as you grow.

Starter
5K
ETB / month

Perfect for businesses just getting started with social media. Content creation and basic management.

12 social media posts/month
Content calendar & scheduling
Basic graphic design
Monthly summary report
Paid ad management
Website design
Get Started
Most Popular
Growth
12K
ETB / month (+ ad spend)

For businesses ready to run paid ads and accelerate growth. Full social media + ad campaign management.

20 social media posts/month
Facebook & Instagram ads
A/B testing & optimisation
Weekly performance reports
Telegram support channel
Website design
Get Started
Website
15K+
ETB one-time

Custom website design and development. One-time project with 30 days of post-launch support included.

Custom responsive design
SEO foundations built in
Contact forms & integrations
Hosting & domain setup
30-day post-launch support
Google Business Profile setup
Get Website Quote
How It Works

From First Call to Real Results

1

Discovery

Free 30-min call. We learn your business, goals, and challenges.

2

Proposal

Custom plan in 48 hours. Clear deliverables, timeline, pricing.

3

Setup

Ad accounts, design assets, content pipelines built. You approve everything.

4

Launch

Campaigns live. Content publishing. Telegram updates throughout.

5

Scale

Track metrics, cut waste, scale winners. Monthly reports.

0Average Sales Lift
0Best Ad ROI
0Content Created
0Client Satisfaction
Why Choose Us

Ravini vs. The Alternatives

FeatureRavini DigitalBig AgenciesDIY / Freelancer
Local market expertiseDeep Addis Ababa knowledgeGeneric strategiesVaries widely
PricingFrom 5K ETB/mo50K+ ETB/moLow but inconsistent
Response timeSame-day via Telegram48-72 hour emailsUnpredictable
ReportingWeekly transparent reportsMonthly summariesRarely provided
ContractMonth-to-month6-12 month lock-inFlexible
Quality consistencyStructured processHigh but impersonalHit or miss
Dedicated contactDirect founder accessAccount manager rotatesDirect
FAQ

Common Questions About Our Services

We recommend a minimum of 3,000 ETB per month in ad spend (separate from our management fee). This gives enough data for meaningful testing and optimisation. Larger budgets allow for faster scaling once we identify winning campaigns.

A standard business website takes 2-3 weeks from kickoff to launch. More complex sites with multiple pages, e-commerce, or custom features may take 4-6 weeks. We provide a clear timeline in your proposal before any work begins.

Yes. Clients who combine ads + content or ads + website receive a bundled rate. The exact discount depends on the scope of work. We always provide this in your custom proposal.

You pay Facebook directly through your own ad account. This means you have full transparency and control over your ad spend. Our management fee is separate. We help set up your payment method if needed.

We work month-to-month with no lock-in contracts. If you are not satisfied, you can cancel at any time. We are confident in our work because we track everything — you will see exactly what your investment is producing.

Yes. While our expertise is strongest in Addis Ababa, digital marketing works anywhere with internet access. We have the tools to target audiences in any Ethiopian city or even internationally if that serves your business goals.

Ready to Choose Your Growth Plan?

Book a free 30-minute consultation. We will analyse your business and recommend the right service package.